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When and Where
  • 9/28/2017
  • IAPP web conference service
Free IAPP Web Conference Recording
Brought to you by Gigya

Getting on the Same Page: How to Align Privacy Needs with Business Objectives

Original broadcast date: September 28, 2017

Too often, protecting personal data has been seen by executive management as an obstacle to maximizing profit, making it difficult to justify the resources needed to assemble a privacy team and meet compliance requirements. But with the EU's General Data Protection Regulation creating awareness of the need to protect customer and employee data in order to maintain consumer trust and brand loyalty - and avoid heavy fines - upper management seems to be coming around. The challenge is to meet your GDPR obligations while capitalizing on the power of big data analytics that the marketing and IT teams are anxious to maximize. So, how can you satisfy these two seemingly oppositional business drivers? And how can you get your internal teams in agreement and moving together productively in the same direction?
Join us for this interactive web conference to hear from operational experts about these hurdles and more, while getting the opportunity to ask your questions in real time.

Rita Heimes, CIPP/US, CIPM, Research Director
Vivek Narayanadas, CIPP/US, CIPP/E, Associate General Counsel, Privacy at Shopify
Jason Rose, Senior Vice President of Marketing, Gigya

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1.0 CPE credit